Are you looking for a cost-effective way to drive quality traffic directly to your website? Look no further than Google’s latest gift to the automotive industry, Vehicle Ads. Google utilizes the attributes from your vehicle feed to dynamically display your inventory when shoppers search keywords that match those attributes, resulting in your inventory showing at the top of a shopper’s Google search. That means showing the most relevant piece of inventory on your website for each unique search query and dropping the shopper directly on a VDP.
By dropping the shopper directly on a VDP, you receive well-qualified traffic that converts. Driven Media Group’s Vehicle Ads campaigns have shown an exponential increase in overall conversion rate and quality phone and lead volume.