DrivenStreaming
Engage Car Buyers with High-Quality Video and Audio
DrivenStreaming connects your dealership with ready-to-buy audiences through targeted OTT/CTV video ads and streaming audio campaigns, backed by full-service video and audio production. And with foot-traffic attribution, you can measure exactly how your campaigns translate from screen to showroom.
Streaming Media
Reach More Car Buyers with High-Quality Video and Audio Ads
Streaming media has become a popular way for consumers to consume content, and that includes car buyers. Driven Media Group offers turn-key full-service video production, audio engineering, and display asset production to help dealerships reach more car buyers with high-quality video and audio ads.
In-Market Audience Curation
Reach the Right Car Buyers with Your Ads
We curate the proper in-market audience of car and truck buyers, ensuring that your ads are seen by the right people at the right time. By using data-driven insights, we help you identify your target audience and create highly targeted campaigns that drive results.
OTT / CTV Media Deployment
Display Your Ads on the Big Screen, No Matter How They Stream
Our streaming OTT/CTV media is deployed in an agnostic fashion through multiple demand-side platforms, ensuring that your ads are displayed on big-screen televisions no matter how your audience streams their content. It’s time to leave broadcast behavior in the rear-view mirror. No longer do we purchase programs or dayparts. We’re buying the customer no matter what, when, or how they are watching. Whether they’re using Amazon Firestick, Roku, or Apple TV, we can help you reach them with high-quality video ads.
Audio Ads
Target In-Market Car Buyers Who Are Streaming Audio
In addition to video ads, we also offer audio ads that target in-market car buyers who are streaming audio via podcasts or on Spotify or Pandora. By creating highly engaging and relevant audio ads, we help you reach your target audience and drive results.
Foot-Traffic Attribution
Measure the Impact of Your Ads
Using the most qualified data partners in the ecosystem, DMG is able to provide foot-traffic attribution of customers who viewed or heard your ads and then stepped foot inside your dealership. This allows you to measure the impact of your ads and make data-driven decisions about your advertising strategy.
DrivenStreaming Case Study
See how one dealership used DrivenStreaming’s OTT/CTV campaigns and foot-traffic attribution to connect on-screen impressions directly to showroom visits.